Monthly Archives: December 2016

The Importance Of Audio

The Importance Of Audio

Promotional videos have become the best way to advertise across all online platforms, but video will only be good for your business if it is done right. If you produce and display videos that are poor quality, badly designed or difficult to watch, you will be putting off potential customers and giving a bad impression of your company.

Sound is a very important consideration in a promotional video, and when a video is accompanied by poor audio, it has a very negative effect on viewers. Whether you are using video to promote products or to grow your brand across social media networks, the quality of your audio will be vital to the success of your campaign. Read More

Michael is the founder of AV3 Productions. He is a Master member of the British Institute of Videography and a member of The Guild of Television Cameramen.

Initially starting his career as a cameraman, he now manages the growing team at AV3 Productions. As Executive Producer he oversees all productions from simple web videos to multi-part primetime TV series. He is your initial contact and his vast experience in the TV/Video production business is a guarantee that your production will be a success.

Michael has developed a huge range of TV productions from one-off documentaries to large scale TV series. He has built AV3 into one of the leading production companies in Ireland and wants to build on this success.

Away from the world of video production, He has a huge interest in cars and motorsport and likes to tell stories about his visits to the famous F1 tracks of Monza and Monaco. For as long as we know him he has always driven a BMW 5-series and his last 3 cars have all been silver with black leather. Guess what colour his next car will be !

Michael is also an accomplished photographer and his work has been featured in many newspapers and magazines

The best part of working at AV3 is that he gets to travel a lot and a trip to film in China is in the planning stages at the moment.

Michael is hard-working and thorough, very approachable and totally dedicated to creating perfection in every project that AV3 produces.

His choice of coffee is a Latte.