Whether you’re creating a training scheme for staff members or a corporate video for networking or advertising purposes, there are several factors to take into consideration when planning a video. The way in which you work with this guide will vary according to your project and the needs of your business, but it is intended as a useful reference when planning your corporate video Read More
When you’re setting up a new business, or introducing a new product or service to your range, you will no doubt consider advertising and the ways in which it will work best for you. Image advertising and advertorial copy often demand a great deal of time and attention but may not be as effective in reaching your potential clientele as a promotional video.
Promotional videos can be a great way to connect with people who are interested in your business and to share your message with a wider audience. It’s a careful balancing act, however, getting the right combination of creative input, technical expertise and personal perspective. Consulting a professional video production company, such as AV3, can be helpful in achieving the result you want. Read More
So you’ve taken the first step and contacted a professional video production company, and you’ve got a fabulous promotional video for your business. This will be a great way to get your message out there, promote your brand and engage your audience. But what next?
Where can you share your new video? This is a great medium for reaching vast audiences, and is often considered to be the most effective form of advertising. Working out how to make the most of this tool, however, is extremely important and can make all the difference to the success of your campaign. Read More